Our Mission

"It's so common; it could be anyone. The trouble is, nobody wants to talk about it. And that makes everything worse." - Ruby Wax

Exhale is a clothing brand with a conscience that understands that positive mental health is a journey. We all have periods in our lives that are disturbing, confusing, or heart-breaking, and even when all seems great in the world, some of us can still feel alone. It does not matter if you are male or female,  fat or thin,  calm or aggressive because everybody has a story! 

We create affordable, comfortable, everyday wear that is anything but basic to empower the mind, body, and soul. The idea behind the brand stems from the lack of awareness and acknowledgment that mental health is just as important as physical health. Fitness weeks and groups are constantly promoting the importance of being physically fit. But how can you be whole if you're only considering the outside and not what's underneath?

Thus, Exhale is a conscious effort to bring people together who have had negative experiences surrounding their insecurities, body shaming, and mental illness. It's about building a community who says 'It's okay not to be okay'. 

Part of the profit collected from certain sales is donated to organizations that focus on gaining awareness as well as researching further into issues regarding mental health.

So join us in our journey to end the stigma by starting a conversation around mental health or by sharing your story because #YouAreNotJustALabel.

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